About - I build products and take client work from scope to live
Product owner and operator. I built What The Fork and Golf Sherpa from the ground up, and through Studio SC7 I take work from scope to live build, with AI in how delivery gets done.
I am a product owner and operator. I built What The Fork and Golf Sherpa from the ground up, and through Studio SC7 I take client work from scope and cost through to a live build. I am based in Edinburgh at Clockwise, and I work with clients across the UK and remotely.
- Years building and owning products
- 10+
- Ground-up products: What The Fork and Golf Sherpa
- 2
- Based, UK-wide and remote
- Edinburgh
- Used in how I build, not as a buzzword menu
- AI


Experience - What I bring to every project
Built on doing the work, not just advising on it.
- Product ownership. Over a decade leading digital products from idea to execution. I work hands-on to define vision, set a practical roadmap, and keep delivery tied to commercial outcomes. That is how I ran What The Fork and Golf Sherpa, and how I approach client work.
- Web and platform development. I build and rebuild sites and platforms with the end user and the business in mind. Recent client work includes Headland Archaeology, a full rebuild with clear scope, cost and delivery. Landing pages, CMS builds and product platforms are all in scope when they serve a real outcome.
- Technical leadership. I stay hands-on with modern product stacks, and I use AI as a normal part of how software gets built and shipped. I still lead as product owner on outcomes, roadmap and delivery, with enough technical depth to keep architecture and build decisions honest.
- Brand and commercial strategy. When brand and digital presence matter to the build, I help tighten positioning, tone and customer journeys so they support what you sell. No fluff. Strategy tied to performance and real customers.
- Cookie Jar Foundation. Our family foundation, The Cookie Jar Foundation. I look after the website and technical infrastructure alongside the wider charity work.
My Approach - Personal project leadership
I am not an agency. Every project is led by me, from first chat through to launch. I take time to understand the business, the audience and what commercial outcome matters, then I structure the build around that. Honest advice, fair pricing, and clear contact throughout.
- Hands-on. Every project is led by me, from strategy through to delivery. You will not be passed to a junior or a rotating cast of subcontractors.
- Transparent. Clear advice, fair pricing, and honest dialogue throughout. You will always know where things stand and what comes next.
- Results-focused. Everything I build is geared toward commercial outcomes. Strategy is tied to performance, not just how it looks.
Let's work together
Got a project in mind? Book a free 30-min chat with Steven, or get an instant estimate.
Based in
- Edinburgh
Clockwise, 84 Commercial Street
EH6 6LX, Leith, Edinburgh